A project automated with KIUU to raise awareness about air quality

Nimbos are looking for fresh air in our cities

The Nimbos are highly delicate creatures sensitive to the air quality they breathe and feed on. If the air quality they breathe is not ideal, they immediately notice it becoming sad and listless, their skin deteriorates, changes color, and begins to dry out.

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How Nimbo reacts to air pollutants data?

Reactions

Every day, the Nimbos breathe the air around them, immediately adapting to the amount of pollutants in it. They have two different types of reactions to air quality data.

One is immediate, primarily affecting their mood, while the other is slower and deeper, involving changes in their bodily tissues. The same applies to small fireflies and plants that are always around them wherever they are.

DATA

The Nimbos are fuelled by air quality data provided by Google through its API ↗.For each city where a Nimbo resides, the API is queried once a day. We utilize the synthetic indexCAQI ↗, which is based on the concentration of Nitrogen Dioxide (NO₂), Ozone (O₃), Carbon Monoxide (CO), Sulfur Dioxide (SO₂), and particulate matter (PM10 and PM2.5)

The effects of air quality and pollutant concentration on the Nimbos' bodies are loosely inspired by effects described in literature on the human body. The Nimbos do not represent the actual human body's response to polluted air but symbolize its risks for awareness purposes.

Eyes

High concentrations of pollutants terribly exhaust a Nimbo that begins to have a dull, flickering look.

Affected by

O₃CO

Mood

On poor air quality days, Nimbo is sad and dejected. His facial expression clearly shows his poor mood.

Affected by

CAQI

Membrane

The skin is very sensitive to high particulate concentrations that make it opaque and less shiny.

Affected by

PM10

Lung

Nimbo's lung is red in color but turns increasingly blue/green each day as it absorbs too many pollutants. In these conditions, even the Broncflowers surrounding it wither, losing their blossoms, and its breath becomes rapid and anxious.

Affected by

SO₂NO₃PM2.5

Nimbuds

Bad air quality make it difficult for this plant to live. They immediately wilt when there are too many pollutants, and after a few days they start to die. Only in good air quality conditions it is possible to see Nimbuds flowers.

Affected by

NO₂PM10

Fog

Around a Nimbo, it is easier to see the fog laden with fine particles. On days with high concentrations, the dusty cloud envelops the Nimbo.

Affected by

PM2.5

Fireflies

On polluted days, the fireflies that follow the Nimbo dim and fly nervously. After a few days of poor air quality, their numbers also begin to decrease.

Affected by

O₃SO₂

Sky

The color of the sky above a Nimbo depends on the air quality of the day: if it is good, it is blue and clear, but it darkens, shifting from green to purple to black when the quality is very poor.

Affected by

CAQI

Nimbos is generated by The Visual Agency thanks to KIUU

KIUU is a platform that automatically generates animated videos (motion graphics) using external data sources and textual information. By harnessing automation, KIUU facilitates the creation of large volumes of personalized, high-quality videos.

The platform enables linking an animated template to a data stream using an API, resulting in the creation of data-driven videos as needed, whether it's a few dozen per month or hundreds per day.

Moreover, KIUU has the capability to automatically publish content across a wide range of platforms, including FTP spaces, CMSs, and directly onto all major social media platforms.

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15.000

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+300

Nimbos published since April

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Nimbos are looking for fresh air in our cities

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